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We’ve talked about which phrases to avoid, but what about the ones you should be using? The language you choose to use when speaking to a customer makes a huge difference to their experience. In fact, authors of Words can Change your Brain, Mark Waldman and Andrew Newberg, claim that even simple words such as “no” can […]
Although it may sound obvious, many brands focus on the negative reviews and fail to follow-up on the positive ones. Both need to be responded to, but for different reasons… Negative reviews need to be responded to in order to repair a relationship with your customer and responding to positive reviews helps build upon an […]